Free tools

The startup toolkit

A growing directory of free tools to help you check, validate and build before you commit.

Stress-test your proposed business name across memorability, uniqueness, spelling, trademark risk and domain-friendliness before you commit.

Describe your business and instantly get memorable, domain-friendly name candidates tailored to your industry and style.

Get recommended domain options, extensions worth considering and a social-handle strategy for your business name.

Validate demand, market fit, monetisation and risk before you invest time and money into building.

A guided, savable checklist covering every essential step from idea to launch. Track your progress in your founder dashboard.

Score your brand on distinctiveness, clarity, emotional appeal, memorability and trust — with concrete improvements.

Upload a logo concept and receive structured feedback on legibility, scalability, colour and brand fit.

Generate punchy, benefit-driven slogans and taglines that capture your brand in a single line.

Map competitors, spot gaps and understand how to differentiate before you launch.

Build detailed customer personas — demographics, goals, pains, buying triggers and the channels to reach them.

Save your results

Create a free account to save every tool result and track your launch progress in your founder dashboard.